MUSTARD, MAYONNAISE & REMOULADE

Task

The relaunch of the Naturata "Mayonnaises", "Mustards", and "Remoulade", as well as their vegan pendants

in step 1 were only the new Naturata logo was added.

Background

In order to avoid releasing the product line extenders with “old clothing”, only the new Naturata logo was put in place of the old one first.

The packaging lives on thanks to its minimalistic design. The overall design stays true with its subdued looks, item differentiating color banderoles,

and icons that match the product..

Implementation

Launch: March 2018

Roll-Out: October 2018 | 6 Products