BAMBOO GARDEN INDIA
Task
Launch of an indian food-concept: making delicacies from the indian world experiencable.
Background
Design-development of a sub trademark with further specific indian design elements, who are nevertheless integrable into the core range.
Implementation
Launch: 2006
Roll-Out: 2007 | 40 products
Creative direction with Syndicate Brand & Corporate Design AG / Hamburg
Task
Design development of the Bamboo Garden umbrella brand-world with additional design launch of new country concepts: Bamboo Garden Thai, Bamboo Garden India.
Background
Bamboo Garden Sushi-Bar was launched in 2005. Rapidly the brand became synonymic with: asiatic, delicious products. In 2006 other country concepts have been launched.
Implementation
Launch: 2007
Roll-Out: 2007
Creative Direction by Syndicate Brand & Corporate Design AG